Shopify Q2 2026: Revenue Rises 34% as GMV Hits $115.6B
Shopify Q2 2026 earnings delivered $3.583 billion in revenue, up 34% year over year, while gross merchandise volume reached $115.567 billion, up 32%. The results cover the quarter…
IVRIS subject guide
Ecommerce & Growth
Acquisition, conversion, retention, catalogs, platforms and growth economics for ecommerce teams making high-impact operating decisions.
AcquisitionConversionRetentionCommerce systems
Decision map
Start where the work is stuck.
- 01Conversion friction
Improve the path from discovery to product evaluation and completed action.
- 02Customer acquisition
Balance channel reach, efficiency, destination quality and evidence.
- 03Retention and lifetime value
Connect customer experience, repeat purchase and commercial value.
IVRIS insight library
Latest in Ecommerce & Growth
Fresh guidance and analysis, ordered by publication date and grounded in the work behind growth.
accessiBe Finds Only 36.8% Check AI Content Every Time
accessiBe released a six-report research series on July 28 after surveying 304 US ecommerce, retail, and direct-to-consumer decision-makers about how they create and review AI-generated customer experiences. The…
Skilled Shopify Developers: 7 Signs Before Hiring (2026)
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Zeta: 70% of AI Shoppers Still Buy on Brand Sites
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Shopware Agentic Commerce Gets 100% MCP Coverage
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Best B2B Marketplace Software (2026): 10 Platforms Compared
Updated Q2 2026. Most “best B2B marketplace software” lists make the same mistake: they mix up two completely different products. Half the entries are tools for running your…
Best B2B Ecommerce Platforms 2026: 12 Picks by Use Case
Search “best B2B ecommerce platforms” and most of the first page is written by the platforms themselves. Useful, but not neutral. This guide ranks 12 platforms the way…
How to Choose a B2B Ecommerce Platform: 8-Criteria Framework
The global B2B ecommerce market hit $32.11 trillion in 2025 and is projected to reach $36 trillion in 2026 at a 14.5% CAGR. Behind that number is a…