IVRIS subject guide

Ecommerce & Growth

Acquisition, conversion, retention, catalogs, platforms and growth economics for ecommerce teams making high-impact operating decisions.

AcquisitionConversionRetentionCommerce systems

Decision map

Start where the work is stuck.

01
Conversion friction
Improve the path from discovery to product evaluation and completed action.
02
Customer acquisition
Balance channel reach, efficiency, destination quality and evidence.
03
Retention and lifetime value
Connect customer experience, repeat purchase and commercial value.

IVRIS insight library

Latest in Ecommerce & Growth

Native WordPress results, current publication dates and real featured media.

NewsAugust 6, 2026Priyanshi Kharwade

Shopify Q2 2026: Revenue Rises 34% as GMV Hits $115.6B

August 6, 2026 by Priyanshi Kharwade

Shopify Q2 2026 commerce scene showing $115.6 billion in GMV, a storefront, mobile sales, merchant activity, and rising growth bars.

Shopify Q2 2026 earnings delivered $3.583 billion in revenue, up 34% year over year, while gross merchandise volume reached $115.567 billion, up 32%. The results cover the quarter…

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NewsJuly 29, 2026Priyanshi Kharwade

accessiBe Finds Only 36.8% Check AI Content Every Time

August 1, 2026July 29, 2026 by Priyanshi Kharwade

An accessibility release gate shows only 36.8% of surveyed brands checking every AI-generated ecommerce item before publication.

accessiBe released a six-report research series on July 28 after surveying 304 US ecommerce, retail, and direct-to-consumer decision-makers about how they create and review AI-generated customer experiences. The…

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AnalysisJuly 10, 2026Mahesh Sirvi

Skilled Shopify Developers: 7 Signs Before Hiring (2026)

August 8, 2026July 10, 2026 by Mahesh Sirvi

Skilled Shopify developers vetting workspace showing scope portfolio API and support proof signals before hiring

Hiring skilled Shopify developers is not about picking the person with the cleanest portfolio screenshot. It is about finding the developer who can turn a messy store problem…

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NewsJuly 2, 2026Priyanshi Kharwade

Zeta: 70% of AI Shoppers Still Buy on Brand Sites

August 1, 2026July 2, 2026 by Priyanshi Kharwade

Zeta Global released new agentic commerce research on June 30, 2026, finding that 70% of AI shoppers still prefer to complete purchases on a brand’s own website rather…

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NewsJune 12, 2026Priyanshi Kharwade

Shopware Agentic Commerce Gets 100% MCP Coverage

August 1, 2026June 12, 2026 by Priyanshi Kharwade

Shopware agentic commerce architecture showing a 100% MCP merchant-control core connected to context, action, payment, and experience layers.

Shopware introduced four connected products at Community Day 2026 and said its commerce core now provides 100% MCP coverage and Universal Commerce Protocol readiness. The launches are Shopware…

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AnalysisMay 30, 2026Mahesh Sirvi

Best B2B Marketplace Software (2026): 10 Platforms Compared

August 8, 2026May 30, 2026 by Mahesh Sirvi

B2B marketplace operator hub connecting sellers, buyers, payouts, and platform tiers for multi-vendor marketplace software.

Updated Q2 2026. Most “best B2B marketplace software” lists make the same mistake: they mix up two completely different products. Half the entries are tools for running your…

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AnalysisMay 30, 2026Mahesh Sirvi

Best B2B Ecommerce Platforms 2026: 12 Picks by Use Case

August 6, 2026May 30, 2026 by Mahesh Sirvi

B2B ecommerce platform selection board showing 12 platform tiles grouped by use case, with a data, ERP, and launch migration path.

Search “best B2B ecommerce platforms” and most of the first page is written by the platforms themselves. Useful, but not neutral. This guide ranks 12 platforms the way…

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AnalysisMay 6, 2026Mahesh Sirvi