Gartner: AI to Run 36% of Marketing Work by 2028
Gartner says AI will automate 36% of marketing work by 2028, more than double the 16% marketing leaders report today, according to a survey released May 11 at…
IVRIS subject guide
AI & Automation · Page 5
AI systems, workflow automation, agents, governance and implementation choices for teams trying to create dependable operational value.
Use casesWorkflow designReliabilityGovernance
IVRIS insight library
More from AI & Automation · Page 5
Fresh guidance and analysis, ordered by publication date and grounded in the work behind growth.
Read the update
Amazon Lets AI Agents Pay Themselves With Coinbase + Stripe
AWS opened a preview of Amazon Bedrock AgentCore Payments on May 7, built jointly with Coinbase and Stripe and aimed at a specific problem: most AI agents today…
OpenAI B2B Signals: Frontier Firms Use 3.5x More AI
Direct answer – What did OpenAI’s B2B Signals report find about frontier firms? OpenAI’s B2B Signals report is a recurring research initiative built on aggregated, privacy-preserving usage data…
Agentic Catalog Exports Go Live: A B2B Product-Data Read
On April 27, Commerce (Nasdaq: CMRC), parent of BigCommerce and Feedonomics, announced that merchants are syndicating product catalogs to agentic discovery channels through Feedonomics Agentic Catalog Exports (ACE),…
DALL-E 3 Retires May 12: What B2B Marketing Teams Should Migrate To
DALL-E 3 retires on May 12, 2026 on OpenAI’s API and consumer surfaces. Microsoft’s Azure OpenAI service set its own deprecation date of February 18, 2026, with a…
ChatGPT Workspace Agents: What B2B Ops Teams Should Enable First
OpenAI shipped Workspace Agents in ChatGPT on April 22, the day before the GPT-5.5 launch absorbed most of the coverage. Workspace Agents are Codex-powered, always-on agents that run…
Business Process Improvement: Complete Guide (2026)
Business process improvement in 2026. The 5-step cycle, 6 methodologies, how to prioritize projects, and how AI changes the economics. For mid-market teams.
AI Agents in Marketing: What’s Changing in 2026
Generative AI gave marketers a faster way to write emails and brainstorm headlines. Agentic AI is something different entirely. Instead of waiting for a prompt, agentic AI systems…